Women on the Move - The Adventure Syndicate

08 March 2023

This energetic film from The Adventure Syndicate showcases the creativity of women from the 1890s-1940s who invented clothing which enabled them to be sporty and active at a time when social norms, and especially their clothing in this case, inhibited them.

Women on the Move has been funded by the European Research Council as part of the Politics of Patents project led by Dr Kat Jungnickel (Goldsmiths, University of London) and brought to life by The Adventure Syndicate.

Along with Aneela McKenna of Mòr Diversity they have reimagined the fun these women will have had pushing boundaries, and the palpable energy that comes when women get together in the outdoors.

Women and girls have always been sporty and active, but they've had to work around significant barriers to their freedom of movement. In addition to being hampered by negative social attitudes, even when women carved out ways to participate in sports, they rarely had the appropriate things to wear because they've seldom been the focus of sportswear manufacturers. We looked for stories hidden from history, hidden in the archive, and hidden in the garment itself and we were amazed by the results.

Kat Jungnickel - The Adventure Syndicate

Find out more - read Kat's launch communication.

To see this content properly accept cookies.

This film was launched on International Women's Day 2023 and made open access for all to enjoy and spark conversation and debate about the barriers women have faced and still face to being active.

This was filmed and edited by Oxford Atelier.

The Adventure Syndicate are a not-for-profit organisation who use the inspiring stories of women adventuring by bike to encourage our audience to push their perceived limitations.

Mòr Diversity exists exclusively to provide equality, diversity and inclusivity support to organisations in the private, public and third sector in the UK and internationally.

Kerstin Rosenkranz

Co-Founder at Rocketfuel